Reframing Children’s Mental Health

Reframing Children’s Mental Health - a communications toolkit

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The words we use make a difference. Research shows that child mental health experts and practitioners working with children, parents and families have different understandings about children’s mental health. How we communicate our messages is key to bridging this gap.

This toolkit, developed by the FrameWorks Institute and commissioned by the Emerging Minds: National Workforce Centre for Child Mental Health (NWC), has been developed for this purpose.

This toolkit is intended for child mental health experts and organisations who communicate about children’s mental health to assist in creating messages that resonate and inspire positive change. It has been developed from research about how practitioners understand children’s mental health, and how their understanding impacts their support for policies to promote better mental health outcomes for Australia’s children.

It is freely available and we invite you to visit, explore and share it with your colleagues.